Fleming Physical Therapy, operated by Jennerational Rehab, LLC (“Fleming Physical Therapy,” “Jennerational Rehab,” “we,” “us,” or “our”), respects your privacy and is committed to protecting the personal information you provide to us.

This Privacy Policy explains how we collect, use, disclose, and protect information when you visit our website, communicate with us, submit forms, request information, schedule services, or otherwise interact with Fleming Physical Therapy.

By using our website or providing information to us, you acknowledge the practices described in this Privacy Policy.

1. Information We Collect

We may collect information that you voluntarily provide to us, including:

• Name

• Email address

• Telephone or mobile number

• Mailing address

• Date of birth

• Appointment or scheduling information

• Information submitted through website forms

• Information provided when contacting our office

• Communication preferences

• Insurance or billing-related information when applicable

• Information related to services you request

• Other information you choose to provide

Because Fleming Physical Therapy is a healthcare provider, certain information you provide may constitute health or medical information.

Where applicable, protected health information is handled in accordance with the Health Insurance Portability and Accountability Act of 1996 (“HIPAA”), applicable state law, and our Notice of Privacy Practices.

2. Information Collected Automatically

When you visit our website, certain information may be collected automatically through cookies, analytics technologies, server logs, or similar tools.

This information may include:

• Internet Protocol (IP) address

• Browser type

• Device type

• Operating system

• Pages viewed

• Referring website

• Date and time of visits

• Approximate geographic location derived from your IP address

• Website interactions

• Other technical or usage information

We may use this information to operate, secure, analyze, and improve our website and services.

3. How We Use Information

We may use the information we collect to:

• Respond to inquiries and requests

• Schedule, confirm, or manage appointments

• Provide requested services

• Communicate with patients and prospective patients

• Send appointment reminders and administrative notifications

• Provide customer service and support

• Maintain and improve our website

• Manage our business operations

• Process billing or insurance-related matters when applicable

• Maintain appropriate business and healthcare records

• Prevent fraud, misuse, or security incidents

• Comply with legal and regulatory requirements

• Protect the rights, safety, and property of Fleming Physical Therapy, our patients, and others

• Carry out other purposes for which you provide consent

We will not use personal information in a manner materially different from the purposes described in this Privacy Policy without obtaining appropriate authorization where required.

4. SMS and Mobile Messaging Privacy

If you provide your mobile telephone number and consent to receive text messages from Fleming Physical Therapy, we may use your number to send communications related to the messaging program for which you opted in.

Depending on the consent you provide, messages may include:

• Appointment confirmations

• Appointment reminders

• Scheduling or rescheduling communications

• Administrative notifications

• Patient service communications

• Follow-up communications

• Responses to inquiries

• Other communications associated with services you requested

Message frequency varies based on your interactions with Fleming Physical Therapy. Message and data rates may apply.

You may opt out of text messages at any time by replying STOP to a message from us. You may reply HELP for assistance.

Mobile Information and SMS Consent

We do not sell, rent, or share mobile telephone numbers, SMS opt-in information, or messaging consent with third parties or affiliates for their marketing or promotional purposes.

SMS opt-in data and consent will not be shared with any third parties or affiliates for marketing or promotional purposes.

We may disclose mobile information to service providers or subcontractors that assist us in operating our communications systems or providing services on our behalf, such as telecommunications providers, messaging platforms, scheduling systems, customer service providers, or technology vendors.

These service providers may use the information only as necessary to perform services on our behalf and are not authorized to use SMS opt-in information for their own marketing or promotional purposes.

Consent to receive SMS messages is not transferable or assignable to another organization or unrelated messaging program.

For additional information regarding our text messaging program, please review our SMS Terms of Service.

5. How We Share Information

We may disclose personal information to third parties in limited circumstances necessary to operate our business and provide healthcare or related services.

These parties may include:

Service Providers

We may use third-party companies to provide services such as:

• Website hosting

• Information technology

• Appointment scheduling

• Communications

• SMS and telecommunications services

• Email services

• Analytics

• Payment processing

• Billing

• Data storage

• Security

• Business administration

These providers are authorized to access information only as necessary to perform services on our behalf and subject to applicable contractual, privacy, and legal requirements.

Healthcare Operations

When permitted by applicable law, information may be disclosed to healthcare providers, insurance companies, business associates, or other parties involved in treatment, payment, or healthcare operations.

Protected health information is handled according to applicable HIPAA requirements and our Notice of Privacy Practices.

Legal Requirements

We may disclose information when we reasonably believe disclosure is necessary to:

• Comply with applicable law or regulation

• Respond to a subpoena, court order, or lawful government request

• Protect the rights or property of Fleming Physical Therapy

• Protect the safety of patients, employees, or others

• Investigate suspected fraud, security incidents, or unlawful activity

• Enforce applicable agreements or policies

Business Transactions

If Jennerational Rehab, LLC is involved in a merger, acquisition, reorganization, financing, sale of assets, or similar business transaction, information may be transferred as permitted by applicable law and subject to appropriate protections.

Nothing in this section authorizes the sharing of SMS opt-in information or consent with third parties or affiliates for their own marketing or promotional purposes.

6. HIPAA and Protected Health Information

Certain information Fleming Physical Therapy receives in connection with providing healthcare services may constitute Protected Health Information (“PHI”) under HIPAA.

Our use and disclosure of PHI is governed by HIPAA and our applicable Notice of Privacy Practices, rather than solely by this website Privacy Policy.

If there is a conflict between this Privacy Policy and our Notice of Privacy Practices regarding PHI, the Notice of Privacy Practices will govern to the extent required by law.

Please avoid submitting sensitive medical information through general website forms unless the form is specifically intended and secured for that purpose.

7. Cookies and Website Technologies

Our website may use cookies and similar technologies to improve functionality, understand website usage, maintain security, and enhance user experience.

Cookies are small files stored on your device that may allow our website or service providers to recognize your browser or remember certain information.

Depending on how our website is configured, cookies may be used for purposes such as:

• Essential website functionality

• Website preferences

• Traffic measurement

• Analytics

• Security

• Performance monitoring

You may be able to control cookies through your browser settings. Disabling certain cookies may affect website functionality.

8. Analytics

We may use third-party analytics services to understand how visitors use our website.

Analytics providers may collect information such as:

• Pages visited

• Time spent on pages

• Browser and device information

• General geographic information

• Referring websites

• Website interactions

This information may be used to evaluate website performance and improve our services.

We do not authorize analytics providers to use SMS opt-in information or messaging consent for marketing or promotional purposes.

9. Third-Party Websites and Services

Our website may contain links to websites or services operated by third parties.

We are not responsible for the privacy, security, or content practices of third-party websites that we do not control.

We encourage you to review the privacy policy of any external website before providing personal information.

10. Data Security

We use reasonable administrative, technical, and physical safeguards designed to protect personal information against unauthorized access, disclosure, alteration, loss, or misuse.

However, no internet transmission, electronic communication, or data storage system can be guaranteed to be completely secure.

Accordingly, we cannot guarantee the absolute security of information transmitted through our website, email, SMS, or other electronic communications.

11. Data Retention

We retain personal information for as long as reasonably necessary to:

• Provide services

• Maintain patient or business records

• Fulfill the purposes for which the information was collected

• Meet legal, regulatory, accounting, or reporting requirements

• Resolve disputes

• Enforce agreements

• Protect our legitimate business interests

Healthcare records may be retained for periods required by applicable federal and state laws.

12. Your Choices

Depending on the information involved and applicable law, you may have the ability to:

• Request that certain contact information be updated

• Unsubscribe from certain email communications

• Opt out of SMS messaging

• Adjust browser cookie settings

• Ask questions about how your information is used

To stop SMS communications, reply STOP to any applicable text message.

Opting out of SMS does not prevent Fleming Physical Therapy from communicating with you through other appropriate channels regarding your healthcare, appointments, or other matters where permitted by law.

13. Children’s Privacy

Our website is intended to provide information about healthcare services and is not directed toward children for independent use.

We do not knowingly collect personal information online directly from children in violation of applicable law.

Parents, guardians, or other authorized individuals may provide information concerning minors when necessary to obtain healthcare services.

14. Email and Electronic Communications

If you communicate with us by email or other electronic means, please understand that ordinary electronic communications may not always be secure.

Do not send highly sensitive medical, financial, or confidential information through an unsecured communication channel unless instructed to do so.

Electronic communications are not intended for emergencies.

If you are experiencing a medical emergency, call 911 or seek immediate emergency medical assistance.

15. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in:

• Our business practices

• Our website or technology

• Legal or regulatory requirements

• Privacy standards

• Communications practices

When changes are made, we will update the “Last Updated” date at the top of this page.

We encourage you to review this Privacy Policy periodically.

16. Contact Us

If you have questions about this Privacy Policy or our privacy practices, please contact:

Fleming Physical Therapy
Jennerational Rehab, LLC

Please refer to the contact information provided on the Fleming Physical Therapy website for the most current telephone number, mailing address, and other contact information.